FLAVORx, the U.S.-based medication compliance and adherence company, recently unveiled a groundbreaking study at the 3rd annual European Paediatric Formulation Initiative (EuPFi) Conference held in Strasbourg, France. The study, based on millions of data points generated from use of the proprietary FLAVORx Online Formulary, examined the real-world demand for taste improvement of pediatric liquid medications. In addition to identifying which pediatric medications receive the most requests for taste improvement in U.S. pharmacies, the study also shed light on the flavor options that parents and children choose for their medicine.
“We were honored to have our poster accepted for display at this year’s EuPFi conference”, said Stuart R. Amos, President and CEO of FLAVORx. “It validates our long-held belief that a parent’s ability to choose how their child’s medicine will taste plays an important role in increasing pediatric compliance.”
The study, titled “Improving the Palatability of Medications to Help Children be More Compliant”, shows, for example, that amoxicillin, amoxicillin/clavulanate, and azithromycin are common candidates for flavor choice and taste improvement. Grape, bubblegum, and strawberry are three of the more popular flavor options in the U.S. market. The poster also includes information related to physicians perception of taste as a barrier to higher pediatric compliance and reiterated the positive findings from compliance studies previously performed using the FLAVORx Pediatric system.
The EuPFi is a consortium of 14 institutions working to improve pediatric drug formulations from a safety and compliance standpoint. Its members hail from academia, hospital pharmacy, and the pharmaceutical industry. Founded in 2007, the groups aim is to resolve scientific, regulatory and technological issues associated with pediatric formulation development.