FLAVORx is proud to announce that over 100 million liquid prescriptions have been flavored with FLAVORx products. Since its founding in 1994, FLAVORx is now offered in over 46,000 pharmacies around the nation and the world. It is being used to deliver personalized customer experiences to parents and children while making ‘medicine time’ less stressful for families everywhere.

Back to School season is officially here and there is no better time to start thinking about how to grow your business during the upcoming cough and cold season. For independent pharmacies, growing your appeal to young families will be key to growing your business. Below you’ll find five ways that implementing this service will help you attract new families to your pharmacy this fall:

I’d like to start with a disclaimer: This is not Wally World and no guards were held hostage during our recent visit to Six Flags Great Adventure in NJ. This was opening day and coincidently, I drove my family nearly 3 hours to visit this park a couple of weeks ago on what turned out to be the first open park day of the spring. In what could have (should have) been one of the best amusement park experiences of a lifetime, ended up with many twists, turns, and business lessons along the way.

Did you know prescription adherence is taken into account when it comes to ratings and reimbursements? So when you wonder why you should promote and offer a flavoring service to your patients - especially pediatric patients - there are a number of benefits your pharmacy can see by offering this service. Greater patient satisfaction, customer loyalty and of course, increased patient adherence are just a few worth mentioning. 

Check out the infographic below for further statistics and information on why you should customize the taste of liquid medications in your pharmacy. 

There is no doubt that offering more choices is something that is appreciated by today’s customers, especially the Millennial generation, but, how much is too much?

Millennials, or the generation born between 1980 to 2000, are the single largest generation and almost all of them are 100% digital natives. So the idea of their consumer choices being limited to a single option, is completely alien to them. Millennials grew up with businesses like  Kayak to Amazon where what they were looking for was always just a click away. If they didn't find what they were looking for, another option was only a click away.